Innovative vision of marketing research

gnresearch is characterized by an innovative vision of marketing research, some unique research solutions, a client-centric organization, strong attention to the quality of data and the use of leading edge technology.

gnresearch integrates top-down and bottom-up flows to follow the customer through its entire experience itinerary from communication to advocacy

UNIQUE INNOVATION SOLUTIONS :

• Adiens: return on media measure
• LogyCS: advocacy simulation model
• Bottom-up nps: real-time touchpoint transaction monitoring
• Ayresis : innovative trade-off model
• Several other customer-experience oriented quantitative and qualitative solutions

CLIENT-CENTRIC ORGANIZATION

• Client-centric values from leaders to front line
• Single point-of-contact for global accounts
• Client-dedicated and highly responsive teams

QUALITY APPROACH

• gnresearch is ISO9001 certified
• Unique quality standards far above market average
• Leading edge technology solutions
• Integrated CATI – CAPI – CAWI – IVR solution
• Remote secure briefing, supervisor and listening
• Business Object reporting web server
• VoIP with voice recording and publishing
• IP/ISDN videoconference
• Global VPN