Findings from the SmarTribe Community
World Environment Day
On the occasion of World Environment Day, GNResearch decided to focus on the way ecological and environmental issues affect everyday life and consumption habits.
Check out our infographic at the end of the article!
A DAILY ECO-RESPONSIBLE ROUTINE
Thanks to our SmarTribe community, we realized that in a world where global warming and pollution are issues that mobilize public opinion, Italian consumers have adopted eco-responsible habits.
Thus, when asked about the impact of ecological concerns, only 35% stated that they had not changed their way of life and consumption.
Eco-friendly habits are reflected on a daily basis by a particular attention payed on energy consumption, waste and waste treatment.
For this World Environment Day, it is worth noting that the preservation of our planet is at the heart of Italian consumers’ concerns.
Find below the infographic with detailed findings of our SmarTribe study!
SmarTribe is the GNResearch proprietary e-community of Italian consumers.
Thanks to multiple features, it allows easy collection of actionable information from more than 20.000 active panelists, in less than 48 hours.